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Welcome to Monarch Florist In here you can find out the meaning of different flowers, as well as a overview of being a florist. If you have any questions, comments, or suggestions, please click here to contact us. Thank you for visiting Monarch Florist Today! Are you sending flowers to your loved one? Did you know that you can convey special meanings through flowers? Check out our site and decide the meaning you wish to convey. Make sure you give your loved one the right kind of flower! About Florist Three Major Types of Florist Business: Wholesale florist service: Supplies retailers with fresh-cut flowers and potted plants. They may sell and deliver directly to flower and flower shops or they may sell through wholesale produce and flower markets. Some wholesale florists are growers as well. This kind of business requires extensive knowledge, experience and funding; and thus, is not suitable for start-up entrepreneurs. Retail florist service: Ranges in size and function from a hospital flower kiosks to large flower shops in the mall serving different customer needs. A flower shop may focus on providing arrangements for weddings, funerals, gifts, and other occasions and deliveries. A business floral service caters to business people where floral designs tend to be more conservative and longer-lasting. A hospital flower kiosk offer primarily bright and cheerful flowers that need little maintenance as possible. You can also choose to create a niche. There are some online stores that sell roses primarily. Floral supplier: Sell the various non-growing components that floral designers use in making arrangements: ribbons, vases, baskets, floral foam, wreath, frames, stands and other supplies. This kind of business requires extensive inventory and an efficient distribution system. What You Need: Knowledge: The key element needed in the florist business is the knowledge and skills in floral design. You must have basic knowledge of flowers and plants. Customers will ask questions and want advice, so an extensive knowledge of soils, plant nutrition, and light and temperature control will be handy. You should also know the proper methods of handling cut flowers. Of course, you must possess creative and artistic flair to come up with innovative flower arrangements. It would greatly help if you get some formal education in floriculture. If not, try to gain experience in the business by working in another floral shop before venturing on your own. You also need to have a solid understanding of business and economics. The flower business is more than arranging flowers. You need to know how a business runs from buying, selling, record keeping, planning profits, managing costs, marketing and attracting customers. Deal With Customers: It is also important that you know how to deal with customers. This is a customer-oriented business and you will be facing the public all the time. A pleasant personality is a must. Repeat business normally accounts for a high percentage of a florist’s sales, so it is imperative that you know how to cultivate customer relationships. Materials: The materials you will need for florist services include: a store or sales location, a refrigeration system, flowers, plants, floral supplies, and secondary products you want to sell. www.monarchflorist.com |
